Top Tips to Help the Design of a Website Stand Out A website is the storefront of your business. In short, it is the first thing your customers will see when they search for your online presence on the leading search engines. Therefore, it becomes extremely important to create a good, first impression. While your team of web designers is already an expert when it comes to creating highly engaging websites, it won’t really hurt if you remind them of some amazing tweaks that can make all the difference between beautiful and bland. Let us look at some wonderfully effective … Top Tips to Help the Design of a Website Stand Out

Impact of social media to small businesses in India today Small business owners in India think that using social media is only for big brands. This is not the case because a small business benefits more if they use these tools. For any small business in Indian market, owning a Facebook page, a twitter account or a LinkedIn social platform give more benefits because from this, they reach hundreds of clients within a short time. Besides, the small business does not have to spend money to advertise their services on television. Let’s look at the impact the social media has. … Impact of social media to small businesses in India today

Statistics: It is very important to pay keen attention to the statistics of your website, as you can analyze useful information such as number of visitors on website, navigation patterns and entry/exit rates. Google analytics, rank checker and index tool are some of the useful software tools for viewing statistics of the websites. • Useful Comments: It is always better to make your comments on a blog or website in a descriptive manner. In other words, you can write the reason of liking any particular site or product, which attracts the interest of other users too. According to a recent … Tips for Search Engine Optimization and Marketing

Search engine marketing vs. traditional offline marketing. Most often, traditional offline marketing such as TV and radio ads cater to the masses. Out of the tens of thousands of TV viewers or radio listeners, there may only be a handful of prospects who are interested in your services or products. Sometimes, having spent thousands of dollars on these advertising channels doesn’t produce effective targeting at all! It all comes down to ROI and target marketing. Search engine marketing produces high conversion rates. Research has also shown that search engine campaigns produce more purchases, catalog requests, newsletter subscriptions, and software downloads … The Value of SEO and Search Engine Marketing

  Professional web design companies seem approximately out numbered these days. The market is flooded by freelancers, ‘garage’ companies and Johnny next door, all offering a resolution to your web design problems. Several of these smaller companies, on the face of it, offer very competitive rates and may even sound very professional, using the right web linked jargon like ‘search engine optimization’, ‘e-commerce’ and ‘meta tags’! They do seem to have all the answers, don’t they? You may be involved to the low rates these individuals charge for their web design skills but do you really know what you are … Professional Web Designer

Do video really help in optimizing? If so, then how? What role does video play in SEO? Video has countless benefits, can‘t name few. Video is one of the most effective mediums for communicating your brand’s name, from helping explain how a product works to providing the final information that can close a sale. And don’t forget, it also has an incredible indirect benefit i.e boosting your search engine optimization (SEO). Yes, video works wonders in gaining an excellent position for your website on Google. Effective SEO is crucial in getting your brand in front of million eyes. Effective SEO … Video Designing, Optimization & Marketing Tips for SEO in 2019

The most common question entrepreneurs ask these days is “how can I improve my marketing with no or little money?’ That’s literally a million-dollar question! But wait, even if there are numerous ideas to do so ; which will be appropriate for your company? Will it work? Will it meet your budget constraint? Remember it only takes only ONE good idea, well implemented, to launch you to greater heights. Whether you have just started a small consulting business, or you run a local shop, or opened a café, you are constantly looking for ways to attract business without breaking the … Best Marketing Strategies for Small Businesses

  You Need Them Both We hope you’ve heard about “Paid Search” or PPC (pay per click) if your business relies on Web traffic. It’s one of the key ways to draw traffic to your site, and it works wonders when applied with SEO (search engine optimization). In other words, if you’re still using SEO as your only marketing avenue, you need to balance your marketing approach because your competitors may already have. Not to say that SEO is not useful. The key is to not rely on it wholly, but instead to follow what several other successful Internet businesses … SEO vs PPC