Facebook is a Leader in Video Ad Spending With a 25% share, Facebook holds a significant portion of the market for video advertising expenditure. This indicates that many businesses consider Facebook a valuable platform to reach their target audience through video ads. Reasons for Facebook’s Dominance Overall: Facebook has a significant position in the video ad market. Businesses considering video advertising should carefully evaluate Facebook’s offerings and compare them to other platforms to determine the best fit for their target audience and campaign goals. Online Video Ads to grow and make up to 25% of U.S. digital advertising for 2018. … Facebook Dominates Video Ad Spend with 25% Share

Google Expands Rich Results for Q&A Pages in Search Benefits of Q&A Rich Results What it Doesn’t Guarantee? Even with proper markup, Google doesn’t guarantee your content will always be shown as a rich result. Overall This change by Google allows more websites to benefit from rich results for Q&A content, potentially increasing website traffic and improving user experience for searchers. Google has expanded its search results for question and answer pages for all websites, which previously was limited to a select number of websites only. Tip No 1: Increase your website traffic by marking up Q&A content with the … Google Expands Rich Results for Q&A Pages in Search

With trends shifting as technology advances and user preferences change, web design is an ever-evolving field. It’s essential for designers to get an edge by acknowledging and utilizing the latest trends that enhance user experience, improve aesthetics, and leverage new technologies. Here are the top 20 web designing trends to follow in 2024. 1. Dark Mode Dominance Due to its modern look and user-friendly nature, especially in low-light environments, dark mode continues to gain significant popularity. It is a must-have for contemporary web design as it reduces eye strain and can save battery life on OLED screens. 2. 3D Elements … Top 20 Web Designing Trends to Follow in 2024

In today’s digital environment, the online presence is determined by the speed and user experience of your website. “Walmart found that improving their page load time by one second increased conversions by 2% (Farside Web Dev) “. Users generally demand instant results and seamless interactions, it has become a necessity to optimise your website for speed and engagement. At Creative Web Mall, we know the importance of delivering extraordinary performance and user experiences. That’s why, we provide curated website design and development for a 2X speed boost and an engaging UI/UX that delivers results. Our websites are developed to score … Revolutionise Your Website with Creative

Understanding Search Intent Search intent, or user intent, is the underlying reason behind a user’s search query on a search engine. It reflects what the user aims to achieve, whether finding an answer, locating a specific site, purchasing a product, or exploring a topic. For example, when someone searches for “best dog food” on Google, they aren’t looking to navigate to a specific page or buy a specific product immediately. Instead, they are researching before making a purchase, indicating commercial intent. Knowing this, content can be tailored to better target such keywords. Importance of Search Intent in SEO Search engines … What Is Search Intent? A Complete Guide

Search engine optimization (SEO) remains a challenging endeavor, characterized by its ever-evolving landscape of expectations and best practices. Amidst this dynamic environment, two fundamental principles persist: Regrettably, both of these SEO cornerstones can suffer due to the actions of scraper bots, often without immediate detection. When deployed maliciously, scraper bots facilitate the theft of your content, pricing data, and other proprietary information by competitors or fraudsters. Even ostensibly benign scrapers, such as those used for research purposes, can trigger unforeseen spikes in traffic, leading to increased infrastructure expenses, sluggish page loading times, and potential crashes of your site or app. … The Impact of Scraper Bots on Your SEO

As the world embraces a women-centric approach, prioritizing women’s empowerment, the online landscape has witnessed remarkable progress. This International Women’s Day we are sharing a few top mobile apps that are developed specially for women Mobile apps have become an integral part of our daily lives, and there are numerous apps designed specifically to cater to the needs and interests of women. Here are a few examples across various categories: Health and Wellness: Flo: Period tracker and health app that helps women understand their menstrual cycle, track symptoms, and predict ovulation. Clue: Period tracker and ovulation calendar app that provides … Top 14 mobile apps developed especially for women

Do you want to know the Google AI Creative SEO secrets? Google AI Creative SEO will play a significant role in search engine ranking in the coming era of artificial intelligence. Let’s look at some sure-fire Google AI Creative SEO secrets. Have you ever wondered why your keyword that is currently ranked seventh drops to third place and then returns to rank sixth? This is managed by the Google Creative machine learning algorithm. Today, I’m going to reveal some secrets about Google SERP setup by Creative, a machine learning algorithm. Google engineers created Creative, a machine learning algorithm. According to … Proven Strategies to Improve Google Ranking

This article will not teach you how to improve your results, but it will explain what ‘quality’ means for a website and how enhancing it may result in actual advantages for your company or organization. What Is the Purpose of Google Lighthouse? Lighthouse scores are rumored to be used by Google as a ranking component. If this is correct, it means that a website that does well in Google Lighthouse will do well in Google search results as well. Even if this isn’t the case, we know that Google strives to give relevant results and a positive user experience. Lighthouse … Importance of Google Lighthouse Score for Website Optimisation

Some of the most significant performance parameters for your website are included in your Google Lighthouse score. What is a Google Lighthouse Score, exactly? And what can you do to make it better? What Is Google Lighthouse? Google Lighthouse is an open-source, automated tool that helps you enhance the quality of your web pages by giving strong insights. A Google Lighthouse report allows you to measure and rate how pleasant a user experience your web pages are, as well as provide you with highly useful advice on how to enhance such experiences. Google Expects Excellent User Experiences. Both the website … Technical SEO – What Is Google Lighthouse and Why You Should Use It?