Food ordering website development

BajaFresh- Online food ordering App Singapore

Bajafresh is a Mexican Joint in Singapore. It has multiple stores all around the USA, Canada, and Singapore. They wanted an online application, where customers can order food online, check menus, select the time, and location of stores, and pay online for delivery at their place.

Project Background

It was a mere WordPress website with 5 pages. They wanted an innovative tool to deliver their guests with necessary information and build long-term loyalty. Manage their restaurant menus online, allow customers to visit their menus, get the necessary information, ability to place orders online, avail home delivery facilities, and many more with Online food ordering website in Singapore.

The Solution

• The initial phase included merging their existing website theme with the application theme. We provided further enhancements to their website look and feel. Incorporated features like User Login, Categories, Products, Product variants, Postcode Based Order Restriction, Payment Methods, Store Level Messages, Promo Codes for discounts, Expected Delivery Requests, Email Notifications, Customer Order confirmation emails, Order status change emails, Development Technology.
• The second phase of the website incorporated, Creative content writers, to feed in the company information pages like About Us, Company Profile, Displaying products under relevant categories with efficient data and images, blogs, Contact Us, setting up of Google maps, Google analytics, secured encrypted email ids etc. Adding contact details and designing of the pages using HTML and CSS and making it mobile responsive.
• The third phase incorporates SEO which provides On page Optimization and Off Page Optimization. On Page Optimization includes effective blog content writing and sharing in all social platforms for the website to improve the ranking of a website. Off Page Optimization includes Bookmarking, RSS, Directory submission, Local Citation.
• We do the following testing before launching the website – Broken links check, Spell check, grammar check, and stress test.
• We also provided additional features such as adding a blog.

The Results

Our work with Bajafresh helped them have an online food ordering application. The various phases of the project took 4-5 months. It was a rewarding SEO project, and in the end, our work provided the newly cohesive, user-focused, online presence for the Bajafresh Business in Singapore.

Food ordering web app development requires features that cater to both users (customers) and restaurants. Here's a breakdown of essential features for a successful food-ordering web app:

User Features:

• User-friendly interface: Easy-to-navigate interface with clear search functions and an intuitive ordering process.
• Location detection: Automatic detection of user location to display nearby restaurants.
• Restaurant browsing: Ability to browse restaurants by cuisine type, ratings, delivery time, minimum order value, and other filters.
• Detailed restaurant profiles: Clear information for each restaurant, including menu, pricing, photos, ratings & reviews, and delivery fees.
• Menu browsing: Easy navigation through restaurant menus with clear descriptions, photos, customization options, and dietary information (if available).
• Shopping cart management: Convenient cart management to add, remove, and edit items before placing the order.
• Secure payment processing: Integration with secure payment gateways for safe and convenient online transactions.
• Order tracking: Real-time order tracking system to view estimated delivery time and order status.
• Order history: Access to past orders for easy reordering and tracking delivery status.
• User profile management: Ability to create and manage user profiles, including account information, saved addresses, and preferred payment methods.
• Push notifications: Optional feature to receive updates on order status, promotions, and special offers.
• Review and rating system: Option to leave reviews and ratings for restaurants to share feedback and influence future customer choices.

Restaurant Features:

• Restaurant dashboard: A dedicated online portal for restaurants to manage orders, menus, pricing, delivery areas, promotions, and customer reviews.
• Order management system: Ability to receive and manage online orders efficiently, including real-time order updates and customer information.
• Menu management: Easy-to-use interface to manage menu items, descriptions, prices, photos, and availability.
• Delivery management: Option for restaurants to manage delivery areas, set delivery fees, and track delivery personnel (if applicable).
• Promotions and discounts: Ability to create and manage promotions, discounts, and special offers to attract customers.
• Performance analytics: Access to data and analytics on orders, customer preferences, and marketing effectiveness.

Additional Features:

• Live chat support: Option for users and restaurants to communicate directly with customer support representatives.
• Multi-language support: Ability to switch between languages to cater to a wider audience (optional).
• Social media integration: Option to connect the app with social media platforms for social sharing and marketing.
• Marketing and loyalty programs: Integration with loyalty programs and marketing tools to attract and retain customers.

By incorporating these features, your food ordering web app can provide a seamless and convenient experience for both users and restaurants, leading to a successful platform in the competitive online food ordering market.

Web Services Offered

• Application Development
• WordPress
• Content writing
• SEO
• Web Hosting

Technology Used

• PHP
• HTML5
• CSS