Nearly all net users search for solutions and information by using search engines. With search engines like Google, Yahoo, MSN, Ask Jeeves, and AOL Search, it’s not easy to think of any other way of discovering information on the internet.
Before search engines and the internet, it was not so easy to get information. Now, search engines can right away return uncannily correct results immediately from a selection of millions of websites.
Search engines are able to list these sites using either crawler-based technology or human powered directories. Before October of 2002, Yahoo’s directory was completely indexed by hand. Now it’s mostly only tiny portal sites that develop their directories by hand based on human judgment.
The huge search engines like Google use web crawlers that “crawl” through the internet indexing the content on the pages. Every time they encounter a link, the crawler splits and another crawl through the linked site.
Google is a leader in crawler-based technology. Its crawlers called Google bots, spider the web continuously and harvest web pages for the input of the major Google database. Once crawlers return the information, Google uses their patented complex algorithms to make judgments about how a site should rank.
Search engine optimization (SEO) is the procedure of designing web pages that fit the criteria that search engines weigh when deciding whether a page is applicable to a search query. Building or reconstruction your site with SEO in mind can and will get well your search ranking when handled and maintained by a well-informed expert.
Sites that meet significant search engine criteria will rank higher than those who don’t. Aside from a very lucky guess, optimizing pages for search engines is the only way to make sure that your pages have top page of visibility. As access to SEO knowledge becomes more accessible, competition for the top rankings will become even fiercer.
411webinteractive, a search engine marketing company, offers personalized SEO solutions for websites. Its SEO application has been developed for maximum efficiency without sacrificing design of a website. It also makes sure that your website is accessed by all search engines. If you’re ready to begin gaining more exposure for your website through higher search engine rankings, and study more about solutions for your business.