Search Engine Marketing

What it Means To Be a Search Engine Marketing Professional? There’s a lot of stuff posted on search engine forums and newsletters around the world about how companies who spam the search engines are unethical, and that’s why its important to hire only ‘ethical SEO consultants’ or ‘ethical search engine marketers.’ But, if you think about it, ethics is not something that’s quantifiable. What makes any given SEO technique ethical or unethical? Isn’t ethics more of a way of life than a method for doing something? Is trying to trick the search engines really unethical? Sure, it’s stupid, in my … What it Means To Be a Search Engine Marketing Professional

There are many ways to drive traffic to your website and essentially the two most important ways are SEO (Search Engine Optimization) and SEM (Search Engine Marketing). Both revolves around the keywords. SEO is the strategy used to optimize your website and getting more traffic to your site from search engines. Optimized websites helps to get higher ranking in less time. SEM is an marketing strategy used to get more visibility in search engines by paid search advertising. What Is Free SEO and What Is Paid SEM? SEO includes the link building and onpage optimization accomplishments the with the  objective … Free SEO vs Paid SEM